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They exchanged flirtatious banter over text for a week or so before he asked her to go out with him on Monday, September 25. The night would end with Grace in an Uber home, in tears, messaging her friends about how Ansari behaved.
The day after the incident, she wrote a long text to Ansari, saying: “I just want to take this moment to make you aware of [your] behavior and how uneasy it made me.” To that message, Ansari responds: “Clearly, I misread things in the moment and I’m truly sorry.” The mobile phone number from which his texts to her were sent matches up with his details on a searchable public register. When we met, Ansari had just won Best Actor for his Netflix show “Master Of None” at the Golden Globes, where he declared his support for the fight against sexual assault and harassment by wearing a “Time’s Up” pin on the red carpet.
If Tinder can convince these users to upgrade to Tinder Plus, its new premium tier, then it can bring in the revenue that its massive valuations have promised.
According to Grace, Ansari turned the compliment into an invitation.
“He said something along the lines of, ‘How about you hop up and take a seat? “In a second, his hand was on my breast.” Then he was undressing her, then he undressed himself.
Getting online daters to spend their cash has been a major issue for the online dating industry; currently, only 1 in 8 dating site visitors are paying for them.
What’s more, the ad-based models that most free dating sites follow face a major challenge too – more than a third of dating site visitors say they regularly use ad-blocking software. Already, one quarter of its user base say they are paying for online dating – giving it a notable over-index.
But there are some issues here for the online dating industry – the numbers visiting dating sites have flat-lined over the past two years.
Tinder might not be No.1 now but there’s clear opportunity for expansion.Two thirds of Tinder’s users think of themselves as brand-engaged, half say they tend to buy brands they see advertised and a significant 77% are telling their friends about new products.Across all of these attitudes, Tinder users are ahead of average.Before meeting Ansari, Grace told friends and coworkers about the date and consulted her go-to group chat about what she should wear to fit the “cocktail chic” dress-code he gave her.She settled on “a tank-top dress and jeans.” She showed me a picture, it was a good outfit.“It was like, one of those things where you’re aware of the other person all night,” she said.Tags: Adult Dating, affair dating, sex dating